Fit Creative is a London based agency established in 2007 by partners Kara Penn and Jonathan Cook. From the beginning it was clear to us that keeping the creative team flexible and focusing on the client and their industry was the best way to work.
Since our inception, much of our most successful work has revolved around branding: helping companies to understand where they sit in their competitive landscape and how best to differentiate themselves. Our client relationships tend to last a number of years rather than weeks which means we can really deliver value and a greater understanding across a program of communications.
We don't work to a formula, we just make sure that the solution we build for you is fit for purpose. We use a well-tested process of establishing the brief, conducting research, producing design, managing delivery, and then offering on-going support.
We put together teams to suit your budget, only bringing in specialist support when required. And becoming a Fit Creative client ensures that you get personal service from one of the partners throughout the process of your project.
We work in a variety of sectors, and so whilst we can't possibly know all, our process ensures we get to know your sector thoroughly. But rather than hear from us, here are some of our clients.
Having worked with Fit Creative previously, it was an obvious choice to ask them to support us in developing the Goldsmiths’ Centre brand. Following a creative pitch, they have brought both clarity and creativity to our brand allowing us to achieve standout and brand stretch in a clever system. They have proved their namesake yet again with a solution fit for purpose.Karine Lepeuple
Commercial & Visitor Services Director
The Goldsmiths’ Centre
Fit Creative has a good eye for design, and a sensitivity that suits the unusual character of our historic site. In addition, a cheerful and efficient service is offered- perfect for organisations operating with small staff teams.Alice Yates
Heritage of London Trust Operations
We have worked with Fit Creative since the Trust was first established. Their commitment to the needs of our small charity, sensitivity to our budget constraints, as well as ability to understand our developing vision have resulted in an excellent working relationship.
Fit Creative always deliver on time, to budget, and with creative flair. As an organisation we are very happy with the results of the work we have done with Fit Creative and look forward to a continued relationship as our charity grows.Tracy Stringfellow
Royal Greenwich Heritage Trust
We work in a variety of sectors, and so whilst we can't possibly know all, our process ensures we get to know your sector thoroughly.
Our approach to your brief starts with talking to you about what you want to achieve, and then working backwards from that. This sometimes means challenging your brief, but it always means a better solution and increased value for money.