Establishing a sub-brand look for a new online directory service
The Goldsmiths' Centre continues to spread its remit to become an invaluable resource to the goldsmiths and allied trade industries by establishing this new online directory. We created the distinctive graphic and marketing materials.
A promotional flyer features the benefits of joining and using the supplier directory.
Instagram ads promote the directory on social media.
Advertising within the What's On leaflet and in trade publications.
We created a unique look for the new creative network at the Goldsmiths' Centre to visually demonstrate the link between creativity and craftsmanship which is core to the network.
The Centre offers varying levels of professional training for courses aimed at 16-19 year olds to more advanced classes. A series of leaflets to promote professional training at the Centre was created to behave as a family of literature and be clearly identified. A label graphic has been created for use top right which support the brand and allows identification at a quick glance.