Creative advertising for Greenwich Market across above and below the line placements
Over many years we have created the advertising for Greenwich Market for large format and small ads. A number of streams of marketing have included:
Large format advert in the Collections campaign.
Large format advert in year two of the Collections campaign.
Small ads continued the collections theme with a more graphic rendering and in colour streams.
Event themed collection ads promoting 5 products from the Market.
Colour themed collection ads.
Mail on Sunday small ad to promote the antiques market.
At the smallest size of ad placement, the listings ads are a real challenge to create something eye-catching and brand appropriate. We feel we do this quite successfully.
Seasonal events promotions using the 'I Love Greenwich Market' icon library to lead the design.
25 year anniversary advertorial featuring 25 unique products from the Market.
Christmas full page ad featuring rebrand and new illustrations.
Collections tree created adding to the new illustration language created for the Market. Small ads for events listings.
Campaign featuring a distinct collections tree illustration in bold colours on large format ad placement.
Christmas campaign in print placement across various formats, full page, half and quarter.
Attracting the right mix of retailers and ensuring the retail offer is fresh and relevant is key to keeping Greenwich Market, both market and surrounding shops a dynamic shopping experience. We worked with the client to present properties to let.
We developed a suitable online platform for a leading London market which was responsive and represented the Market well with illustration and open layout.
Through a whole variety of marketing materials means we have been able to establish a strong brand language across door drops, flyers, bookmarks, calling cards, carrier bags, postcards, banners and so much more.