Branding the Formation Zone specific to GSM London
We designed the marketing materials for this initiative started by Plymouth University and now offered at GSM London to its students to help them set up their business.
Marrying the two brands together required a development of the brand language to help distinguish this offer internally to the students.
Since 2013 we have worked with the marketing team at GSM London to produce various campaigns and marketing tools including prospectuses, door-drops, leaflets, ads and exhibition work. This work often fits together with digital tools such as e-books, pay-per-click landing pages and e-campaigns.
Creating a distinct look for the referral campaign Recommend a Friend and supporting it with literature and promotional material.
Digital campaigns for GSM London including e-campaigns, e-books and pay-per-click landing pages. We provide all the design and work with the digital build team to achieve campaigns which are mappable and build on success.
We designed the GSM London website structure in order to be easier to navigate, reach all audiences on any size device, and promote the unique education offer to domestic and international audiences.