Launching new jewellers and designers at the Goldsmiths' Centre
We created a distinct look for the Shine 2016 exhibition which carried throughout the advertising, banner and interpretation. We directed a photoshoot featuring one of the exhibitors and a piece from their range of jewellery and married it with minimal graphics and typography thereby allowing the necklace to lead.
In order to capture the two sets of designers; Setting Out and Getting Started exhibiting at this show, we create a two-sided catalogue with two covers and a flipped orientation.
The interpretation design highlights the pieces with minimal and sympathetic graphics and typography on a black background.
Photos of the show: thedpc.com
Developing the Goldsmiths' Centre brand to allow it to be louder when speaking to new audiences and quieter when promoting to established audiences. We created a system for branding all communications platforms.
Variety of marketing needs to promote regular events listings, event marketing and invites, training at all levels and changing exhibitions.
We created a unique look for the new creative network at the Goldsmiths' Centre to visually demonstrate the link between creativity and craftsmanship which is core to the network.
Branding the building clearly from the outside and creating clear directional infographics around the site.