Fit Creative is a London based, full service design agency founded by partners Jonathan Cook and Kara Penn. We offer a range of services from naming and branding through to brand implementation across digital, print, 3D, installation, packaging and merchandise. Whatever you are trying to achieve, we can advise, support and service to get you results.
Who we are
Jonathan cut his teeth working with FTSE100 companies reporting on their key messages for both public and peer to peer audiences. Jonathan is experienced in all areas of communication, and has an eye for the detail which makes all the difference to the end result.
Kara is a brand obsessive, committed to creating strong brands for our clients and enabling them to grow audience and profit in the digital landscape and the physical environment. Kara has worked in the UK and the Middle East for big brands prior to founding Fit.
Why clients hire us
Our research and design process ensures we get to know your sector thoroughly. But rather than hear from us, here are some of our clients.
Fit Creative worked with us right at the start of our journey, helping us develop a name, a brand identity and some beautiful publicity materials including pop out business cards and brochures. They went far over and above what we originally asked them to do and our brand is now much more professional and design focussed than it would have been without them.
Kara and Jonathan were fantastic to work with, really inventive and creative, coming up with some amazing ideas and executing them with a passionate degree of perfectionism! But they were also incredibly patient with us as a small new business, taking the time to understand our needs, helping us prioritise what we really needed, and working tirelessly to find innovative and practical solutions that would work within our budget.Rosie Oglesby
Page & Bloom
Working with Fit Creative has been a positive and rewarding experience. A sound understanding of what we wanted to achieve in developing a new Maritime Greenwich World Heritage Site website coupled with imaginative and cutting edge design has resulted in a high quality, informative and user friendly product of which we are justly proud. Fit Creative are focused, efficient and place a keen emphasis on service delivery, qualities which we regard highly in business relationships. We look forward to continuing to work with them in the future.Peter Marsden
World Heritage Site Co-ordinator
Maritime Greenwich WHS
Having worked with Fit Creative previously, it was an obvious choice to ask them to support us in developing the Goldsmiths’ Centre brand. Following a creative pitch, they have brought both clarity and creativity to our brand allowing us to achieve standout and brand stretch in a clever system. They have proved their namesake yet again with a solution fit for purpose.Karine Lepeuple
Commercial & Visitor Services Director
The Goldsmiths’ Centre
What can we do for you
We work in a variety of sectors including culture, education, medical, property and retail. Our process ensures we get to know your business thoroughly.
Our approach to your brief starts with talking to you about what you want to achieve, and then planning the design strategy to get results. This sometimes means challenging your brief, but it always means a better solution and increased ROI.
- Beauty & the Bib
- Funky Giraffe
- Gather & Gather
- Greenwich Hospital
- GSM London
- Heritage of London Trust Operations
- Maritime Greenwich WHS
- Old Royal Naval College
- Page & Bloom
- Prostate Cancer Research
- Reckitt Benckiser
- Royal Borough of Greenwich
- Royal Free Charity
- Royal Greenwich Heritage Trust
- South East Enterprise
- Stephens House & Gardens
- The Goldsmiths’ Centre
- UCLH Charity
- Visit Greenwich