About
Fit Creative is a London based design agency founded in 2007. We offer a range of services from naming and branding through to implementing your brand across digital, film, print, 3D, installation and merchandise. Good design makes a real difference to engagement and reaction. We provide bloody good design.
Who we are

Jonathan Cook
Director
Jonathan cut his teeth working with FTSE100 companies reporting on their key messages for both public and peer to peer audiences. Jonathan is experienced in all areas of communication, and has an eye for the detail which makes all the difference to the end result.

Kara Penn
Director
Kara is a brand obsessive, committed to creating strong brands for our clients and enabling them to grow audience and profit in the digital landscape and the physical environment. Kara has worked in the UK and the Middle East for big brands prior to founding Fit.
Why clients hire us
Our research and design process ensures we get to know your sector thoroughly. But rather than hear from us, here are some of our clients.

Having worked with Fit Creative previously, it was an obvious choice to ask them to support us in developing the Goldsmiths’ Centre brand. Following a creative pitch, they have brought both clarity and creativity to our brand allowing us to achieve standout and brand stretch in a clever system. They have proved their namesake yet again with a solution fit for purpose.
Karine Lepeuple
Commercial & Visitor Services Director
The Goldsmiths’ Centre

It’s always a pleasure working with the team at Fit and developing a new range of marketing materials for our new company services and courses has been no exception; building seamlessly on the brand image they created for us. The icing on the cake has to be the redesign of our web site which is now fully content managed, an absolute boon for a company such as ours. The development process was made easy by Fit and the finished product is proof that they interpreted our requirements exactly. An online booking facility as well as full integration with all of the popular social media platforms has helped prepare us to move SEE to the next phase of development.
Tony Goldstein
Managing Director
South East Enterprise

Working with Fit Creative to create a brand that would satisfy the many Greenwich partners was a real challenge, but one which they rose to and delivered with great success. The Visitor Guide perfectly captures our offer and does a comprehensive job in selling our attractions. Feedback via our Tourist information Centre has been very positive and sales have been very good.
Barrie Kelly
Chief Executive
Visit Greenwich
What can we do for you
We work in a variety of sectors including culture, education, medical, property and retail. Our process ensures we get to know your business thoroughly.
Our approach to your brief starts with talking to you about what you want to achieve, and then planning the design strategy to get results. This sometimes means challenging your brief, but it always means a better solution and increased ROI.
Find our more about our services or get in touch for a first meeting.
Our clients
- Autistica
- Flower Skills
- Funky Giraffe
- Greenwich Hospital
- GSM London
- Hindwoods
- instiHub
- London & South East Education Group
- Maritime Greenwich WHS
- Old Royal Naval College
- Peter Leach Associates
- Prostate Cancer Research
- Reckitt Benckiser
- Romax
- Royal Borough of Greenwich
- Royal Free Charity
- Royal Greenwich Heritage Trust
- Rupert Merson LLP
- Shell
- South East Enterprise
- Stephens House & Gardens
- The Goldsmiths’ Centre
- UCLH Charity
- Visit Greenwich