Fit Creative Website

As a Centre established by and with strong on-going connections to the Company, the Goldsmiths' Centre brand identity was evolved in line with the Company, ensuring that there was both clarity between the two and a clear connection for both new and established audiences. The new identity is both modern and nods to the heritage of the Company.

Simplifying the brand

We supported the client with the brand rollout in the most cost effective way. A welcome benefit of the evolution of the brand identity was a simplication of the logo family and its application

Brand guidelines

Clear guidelines help direct various design agencies and partnership promotions to ensure the brand is seen in the best way possible across all applications.

Also for this client

Marketing

Goldsmiths’ Centre membership

We created a unique look for the new creative network at the Goldsmiths' Centre to visually demonstrate the link between creativity and craftsmanship which is core to the network.

Out of the ordinary

Goldsmiths’ Centre signage

Branding the building clearly from the outside and creating clear directional infographics around the site.

Marketing

Goldsmiths’ Centre marketing

Variety of marketing needs to promote regular events listings, event marketing and invites, training at all levels and changing exhibitions.

Branding, Marketing

Goldsmiths’ Centre 5th anniversary

The Goldsmiths' Centre wanted to celebrate 5 years since it opening and came to us to help them do that. A film, a report, an exhibition and an evening were all created to support their achievements and impact on the jewellery industry. We also create a bespoke logo lockup which was applied to all the events and promotions throughout the year.

Marketing

Goldsmiths’ Centre venue hire promotions

We have created a suite of materials to promote the venue hire opportunities covering corporate hire, Christmas specific packages and last but not least wedding hire.